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Twitter To Live-Stream Sporting Events From US Universities
In a quest to become a leading live-streaming service, micro-blogging website Twitter has signed a new partnership with Pac-12 universities that will bring live events to its social network.

In a quest to become a leading live-streaming service, micro-blogging website Twitter has signed a new partnership with Pac-12 universities that will bring live events to its social network.

Twitter and Pac-12 Networks — a US sports-oriented digital cable and satellite television network that is owned by the Pac-12 Conference — are teaming up to stream more than 150 university sporting events during the 2016-2017 season, Tech Crunch reported on Friday.

The Pac-12 Conference is a collegiate athletic conference that operates in the western US.

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“Twitter is the fastest way to find out what is happening in live sports. Our partnership with the Pac-12 Networks will give sports fans a great way to view live sporting events along with the live Twitter conversation they are already accustomed to,” Anthony Noto, Twitter CFO was quoted as saying.

According to Pac-12 Networks, Twitter will be its premier streaming partner for “Pac-12 Plus” — a broadband network of live events produced by the conference’s 12 universities. This will include at least 150 games, however, the final roster has not yet been determined.

According to Pac-12, it will include Olympic sports such as soccer, volleyball, gymnastics, baseball, ice hockey, swimming and diving, softball, track and field, wrestling, lacrosse, tennis, and water polo, the report noted on Friday.

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The events will also continue be streamed on university official athletic sites and Pac-12.com.

Twitter recently signed a deal with the US television network CBS to stream both the Democratic and Republican National Conventions later this month.

The Republican National Convention is set for July 18-21 in Cleveland, Ohio, while the Democratic National Convention is set for July 25-28 in Philadelphia, Pennsylvania.

Last week, Twitter streamed live Wimbledon coverage. Twitter is also in talks with the NBA, Major League Soccer (MLS) and Turner for more streaming rights.

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