Chinese smartphone maker LeEco on Tuesday sold a whopping 70,000 units of its Le1s smartphones in just two seconds during a flash sale on Indian e-tail major Flipkart, a top company official said.
“We have sold 70,000 phones in two seconds in our first flash sale and are extremely happy about it. I think its a new industry record and we are just delighted about it,” Atul Jain, COO, smart electronics business, LeEco India, told IANS.
“It’s amazing to see the kind of response we have got in the Indian market on the opening day. We had got 650,000 registrations for the first sale,” he added.
Jain, a former Samsung official, reiterated his claim of being among the top three smartphone companies in the Indian market. “A strong opening has given us a hope. We are hoping best for it,” he said.
The company had on January 20 launched two “superphones” — LeMax and Le1S — in the Indian market.
“India is our new destination. We look forward to making our presence felt strongly in the Indian market, a market of youths,” Jain had said at the launch event.
Earlier in January, the company had showcased in a select preview event, a series of its smart devices, including 3D helmet, Bluetooth headphone and super cycle.
LeEco, a chinese internet giant, claims affordable devices to be its unique selling point.
Earlier IANS in its verdict of Le1s had said: “The Le 1s with all its features and a price of Rs.10,999 is a good buy. Display quality, good user interface, fast charging, lag-free multi-tasking and handy design that lets user work with one hand are some of the features to look for in the phone. Phone loses points for incorporating a quite basic camera.”
The phone boasts of: 2.2 GHz Octa-core Mediatek MT6795 Helio X10 processor with PowerVR G6200 GPU | 3 GB DDR3 RAM | 5.5-inch display | 32 GB storage | 13-megapixel auto focus rear camera with ISOCELL technology and blue glass infrared filter | 5-megapixel front camera | dual 4G/LTE | Wi-Fi | Bluetooth | 3,000 mAH battery | mirror-finish fingerprint identification system.