Reportedly, bollywood actress Anushka Sharma has been chosen for Prime Minister Narendra Modi’s ‘Swachh Bharat Mission’ as the new female face of Modi’s ambitious campaign.
The sources suggests that the 28-year-old actress has taken the responsibility of spreading awareness about the cleanliness among the women. The actress will be the part of on-going crusade against open defecation and will highlight the women-centric aspects of open defecation as part of nationwide health and sanitation campaign.
As per a Mumbai Mirror report, the government has selected Anushka keeping in mind her inspirational on-screen performances. Now, she is expected to convey the message in rural areas where men resist the idea of building toilets.
A source informed Mumbai Mirror that Anushka has already shot for two TVCs themed around an anthem-like song that encourages women to step up against open defecation and for construction of toilets.
Moreover, Megastar Amitabh Bachchan is already a part of ‘Swachh Bharat Mission’ and doing his best to make India a cleaner place by joining forces with PM’s mission.
PM Modi had launched Swachh Bharat Abhiyan or Clean India Campaign on October 2, 2014, and set a 5-year deadline to usher in complete cleanliness in the country.